With a curiosity that brings him to constantly look for new horizons, Alexandre dabbled with three passion projects from the early age of 13. Makeup artistry, hair styling and photography. Which led him to later open his own photography studio. His endless interest in the industry brings him to be a beauty columnist both in magazines and on TV. Now dividing his time between Montreal and Toronto, he dedicates 100% of his efforts to makeup and hairstyling. “I'm like an architect; I build everything and rebuild in a completely different way,” 

As a former photographer, Alexandre brings a trained eye and creative spirit to his craft and constantly explores new products and techniques in his pursuit of artistry. His great precision brought him to work with many international clients such as Garnier, MAC, Make Up For Ever, Burt’s Bees, Nike, Vogue Italia and India and Elle Canada.